H&M Launches Home Collection

News spread in December of H&M’s home collection, and we’re starting to see more images unveiled via numerous design blogs.  These launched in February in Sweden, Germany, The Netherlands and Austria. TBD on a US launch date though. The initial collection includes four lines, bold (colorful graphics), natural (neutrals), classic (preppy/nautical) and design (black and white with graphic/numeric patterns).  See pics below from each line.  It reminds us of a cross between Ikea, Hable Construction and Pottery Barn.

 

 

 

Our best bet is that these will be great for accessories (especially accent pillows), quirky hand towels and cocktail napkins.

See more H&M “looks” from a recent apartment therapy post.

What do you think?